BONUS GOHERR held a workshop (16 – 17 February 2016) with 11 invited experts from four Baltic Sea countries to discuss the dioxin problem of Baltic herring. Active discussions among GOHERR researchers and stakeholders resulted in an improved understanding of the possibilities to increase human consumption of Baltic herring. “This improved my view – especially on the prospects of herring market and things affecting it“, said one of the participants after the workshop. One key outcome of the workshop was the identification of three desirable future states for increasing herring consumption and the actions to reach them.